Email Marketing Director

Job Summary

Seeking a strategic and data-driven Vice President of Email Marketing, this full-time hybrid role will own the Email channel strategy, manage performance across customer marketing initiatives, and lead a team to enhance customer engagement and conversion through targeted campaigns.

Key responsibilities:

• Own the Email channel strategy and annual roadmap, aligning with customer needs and growth objectives
• Lead, coach, and develop the Email team while establishing priorities and operating standards for consistent execution
• Oversee end-to-end Email operations, ensuring compliance with brand and regulatory requirements while managing campaign performance

Required qualifications:

• 10+ years of experience in Email, CRM, lifecycle, or direct marketing, preferably in FinTech or regulated consumer businesses
• Deep knowledge of modern Email strategy, including journey orchestration, segmentation, and automation
• Strong command of channel economics and performance measures, including engagement and conversion metrics
• Proven ability to build testing and measurement plans to drive sustained performance improvements
• Demonstrated leadership skills with experience in developing talent and fostering an inclusive team culture