Email Marketing Specialist
Job Summary
To support a growing B2B technology practice, the remote contract Email Marketing Specialist will plan, create, execute, and optimize email marketing campaigns using Klaviyo, focusing on audience segmentation, automation, and performance analysis.
Key Responsibilities
- Plan and execute B2B email marketing campaigns from concept through deployment and reporting
- Build and manage email campaigns and automated flows in Klaviyo
- Write clear, engaging, and conversion-focused email copy tailored to various audience segments
Required Qualifications
- Experience in B2B email marketing and hands-on experience with Klaviyo
- Excellent written English with strong email copywriting skills
- Basic knowledge of HTML and CSS for simple email template adjustments
- Understanding of B2B buying journeys and lead nurturing
- Ability to analyze campaign results and make data-driven improvements
Complete Job Description
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