Email Marketing Specialist

Job Summary

To support the planning, creation, and deployment of email campaigns, the full-time remote Email Marketing Specialist will manage audience segmentation, write compelling email copy, and monitor key performance metrics to drive business results.

Key responsibilities

• Build, test, and deploy email campaigns, including newsletters and automated sequences
• Manage audience segmentation and list hygiene for accurate targeting and deliverability
• Conduct A/B tests and monitor key email metrics to enhance campaign performance

Required qualifications

• 3+ years of experience in email marketing or digital marketing
• Hands-on experience with email marketing platforms such as HubSpot, Mailchimp, or Klaviyo
• Working knowledge of audience segmentation, A/B testing, and performance optimization
• Strong copywriting skills with the ability to tailor messaging for diverse audiences
• Familiarity with email compliance requirements, including CAN-SPAM and GDPR