Field Marketing Manager

Job Summary

Serving as the in-region marketing expert, the full-time Field Marketing Manager will collaborate with regional account teams and channel partners to create demand generation plans, coordinate events, and communicate insights to optimize marketing strategies, all while working remotely from the Mid-Atlantic region.

Key responsibilities

• Create quarterly marketing plans to generate demand and increase funnel velocity in the assigned territory
• Engage with sales teams to maximize the impact of marketing initiatives and coordinate efforts
• Research, design, and coordinate regional and partner events, focusing on content development and post-event follow-up

Required qualifications

• 5-7 years of proven experience in B2B field or partner marketing
• Demonstrated ability to build effective working relationships with sales leaders and team members
• Knowledge of the B2B marketplace and field marketing methodologies
• Strong analytical skills to measure program effectiveness and extract actionable insights
• Experience with marketing automation tools and Salesforce