Field Marketing Manager

Job Summary

Focused on driving pipeline contributions, the full-time remote Field Marketing Manager will manage field-sourced and field-influenced initiatives, including webinars, partnerships, and events, while collaborating with Sales Development Representatives (SDRs) and Account Executives (AEs) to ensure effective lead follow-up.

Key responsibilities

• Build and report on quarterly field plans aligned with pipeline targets and Sales priorities
• Plan and execute webinars and manage third-party partnerships to generate qualified leads
• Oversee in-person events and ensure comprehensive follow-up strategies to maximize lead conversion

Required qualifications

• 5+ years of experience in B2B field marketing, event marketing, or demand generation
• Hands-on experience with in-person and virtual events as an individual contributor
• Proven ability to report on pipeline metrics using Salesforce and HubSpot
• Strong project management skills with the ability to manage multiple programs simultaneously
• Experience collaborating cross-functionally with various marketing and sales teams