Field Marketing Manager
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Job Summary
To support a growing mass market segment, the contract Field Marketing Manager will execute and optimize multi-channel marketing programs, including virtual events and partner activations, while working fully remotely and managing relationships with external vendors.
Key Responsibilities
- Own end-to-end execution of mass market field programs and manage a quarterly program calendar
- Track and report on registration, attendance, engagement, and pipeline metrics to meet segment pipeline contributions
- Collaborate with cross-functional teams to ensure proper targeting and follow-up on marketing programs
Required Qualifications
- 5-8 years of B2B field marketing experience, preferably in SaaS or technology industries
- Experience executing multi-channel programs that drive measurable pipeline
- Hands-on experience with marketing automation tools and CRM systems, such as Pardot and Salesforce
- Demonstrated ability to work in a fast-paced, matrixed environment
- Strong project management skills and a data-driven mindset for translating metrics into actionable insights
Complete Job Description
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