Freelance Copywriter, Pregnancy & Baby

Job Summary

To support a growing initiative, the Freelance Copywriter, Pregnancy & Baby will create engaging copy for various channels including social media, emails, blog posts, and landing pages, working remotely and managing approximately 15-20 hours per week.

Key responsibilities

• Deliver compelling copy across multiple platforms, ensuring it resonates with expecting and new parents
• Transform project briefs into polished content while maintaining brand voice and guidelines
• Collaborate on ideas and concepts, utilizing insights from audience needs and performance data

Required qualifications

• Proven experience as a copywriter in the pregnancy, baby, parenting, or maternal health sectors
• Strong understanding of the concerns and experiences of expecting and new parents
• Ability to produce diverse content types, from social media hooks to in-depth blog posts
• Experience managing project scopes and timelines independently
• Portfolio showcasing empathetic and credible writing that aligns with marketing goals