Google Ads Buyer and Strategist

Job Summary

Owning a portfolio of DTC Google Ads accounts, the remote Google Ads Buyer and Strategist will manage client relationships, optimize campaigns across various platforms, and ensure effective tracking and reporting while working during US Eastern business hours.

Key responsibilities

• Manage and optimize a set of DTC accounts, serving as the direct point of contact for clients
• Conduct thorough audits of accounts before implementing changes, ensuring all aspects from campaign structure to conversion tracking are evaluated
• Build and implement necessary tools and resources, such as landing pages and reporting scripts, to enhance account performance

Required qualifications

• Hands-on experience with Google Ads at significant spend levels in DTC and eCommerce, particularly with Shopping and PMax
• Fluency in various Google Ads campaign types, including Search, Shopping, PMax, Demand Gen, and YouTube
• Proficiency in using AI tools for building and deploying marketing assets
• Strong English communication skills, capable of articulating strategies and insights to clients
• Ability to work during US Eastern business hours for client interactions