Growth Marketing Lead

Job Summary

Owning the strategy for new user acquisition, the full-time remote Growth Marketing Lead will manage high-leverage acquisition experiments for consumer products, focusing on building and scaling channels to drive net-new paid users.

Key responsibilities

• Set and own the strategy for new user acquisition across paid and unpaid channels
• Run growth experiments end to end, defining hypotheses, launching tests, and analyzing results
• Establish success metrics and ROI thresholds to guide investment and prioritization

Required qualifications

• 8+ years of experience in growth, performance, or consumer marketing at high-growth companies
• Proven track record of owning acquisition outcomes end to end
• Strong analytical judgment and comfort using data to evaluate ROI and conversion
• Experience operating as a generalist in small or mid-sized teams
• Depth in at least one acquisition channel, with strong mental models across others