Growth Marketing Manager

Job Summary

Leading full-funnel commercial growth in North America, the full-time salaried Growth Marketing Manager will drive DTC e-commerce, paid acquisition, and customer retention strategies while managing agency partnerships and optimizing performance metrics.

Key responsibilities

• Own growth across the DTC funnel, focusing on traffic, conversion, and revenue optimization
• Lead paid acquisition strategy and execution across various digital platforms, ensuring effective budget allocation and performance tracking
• Accelerate Amazon marketing performance through collaboration with sales and channel leaders, enhancing both paid and organic strategies

Required qualifications

• Proven experience in growth marketing, particularly in DTC and e-commerce environments
• Strong understanding of paid media strategies across platforms like Google, Meta, and Amazon
• Experience with conversion rate optimization and customer journey mapping
• Ability to manage agency partnerships and drive collaborative marketing efforts
• Data-driven mindset with proficiency in performance metrics and analytics tools