Growth Marketing Manager
Job Summary
To accelerate growth within the Forma Industry Cloud, the full-time remote Growth Marketing Manager will define and optimize the growth funnel, design rapid experimentation programs, and leverage AI-powered tools to enhance customer engagement and monetization strategies.
Key responsibilities
- Define and optimize the Forma growth funnel from acquisition to expansion
- Design and execute rapid experimentation programs across various customer touchpoints
- Analyze experiment results and funnel performance to generate actionable insights
Required qualifications
- 5+ years of experience driving growth in construction tech or complex B2B SaaS verticals
- Hands-on experience with product analytics and experimentation platforms
- Familiarity with marketing automation, segmentation, and personalization strategies
- Proven track record of running structured experimentation programs with measurable outcomes
- Strong analytical instincts and fluency in using behavioral and performance data for decision-making
Complete Job Description
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