Growth Marketing Manager

Job Summary

Owning paid media and generative engine optimization programs for the Parallels Server and Cloud portfolio, the full-time Growth Marketing Manager will manage campaigns, test new channels, and enhance reporting while collaborating closely with various teams in a fully remote environment.

Key responsibilities

• Manage paid media execution across multiple channels, including audience targeting and budget management
• Run paid programs that align with product priorities and regional initiatives to accelerate pipeline growth
• Develop structured test plans and monitor campaign performance to improve efficiency and lead quality

Required qualifications

• Relevant experience in growth marketing and paid media for a B2B technology or SaaS business
• Hands-on experience managing paid campaigns, budgets, and performance reporting
• Strong understanding of the B2B buyer journey and how acquisition connects with nurture and conversion
• Ability to analyze performance data and provide clear recommendations to stakeholders
• Experience working across functions, including Sales, Product Marketing, and Creative teams