Growth Marketing Manager

Job Summary

Experienced marketers will find a full-time remote Growth Marketing Manager opportunity focused on scaling Meta and TikTok user acquisition campaigns, driving efficient customer acquisition, and optimizing media budgets.

Key responsibilities

• Own and scale paid social acquisition by setting strategy and leading execution of Meta and TikTok campaigns
• Manage full-funnel performance by analyzing lead quality, customer acquisition costs, and revenue outcomes to guide campaign strategy
• Build a rigorous experimentation roadmap to develop structured tests across various campaign elements for incremental growth

Required qualifications

• 5+ years of hands-on experience managing significant budgets and optimizing Meta and TikTok campaigns
• Proven track record of maintaining efficiency while scaling paid social spend and acquisition
• Strong creative instincts with the ability to translate customer insights into effective paid social creative
• Experience using AI to enhance marketing workflows, including performance analysis and campaign optimization
• Excellent communication skills to engage stakeholders and influence business decisions based on data insights