Head of Customer Marketing

Job Summary

Experienced marketers will find a full-time remote opportunity as Head of Customer Marketing, where they will build and lead a new Customer Marketing area, define strategies, and collaborate with executives to drive growth through effective product marketing and sales collateral.

Key responsibilities:

• Own product marketing by defining positioning and messaging for go-to-market plans and maintaining competitive intelligence
• Lead the Sales Collateral and Copywriting teams to deliver impactful materials that support sales efforts
• Build and execute Customer Marketing campaigns, including upsell and cross-sell initiatives, with measurable revenue targets

Required qualifications:

• 8+ years of overall B2B marketing experience, including 4+ years in a leadership role
• 3+ years of hands-on experience as a Product Marketing Manager or Director in a B2B environment
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering
• Experience in customer marketing, including campaigns and client events
• Proficiency in copy management and quality control of B2B copy