Head of Customer Marketing

Job Summary

Building and leading a new Customer Marketing area, the full-time Head of Customer Marketing will define strategies, manage product marketing, and oversee sales collateral and customer events in a fully remote environment.

Key responsibilities

• Own product marketing by defining positioning, messaging, and go-to-market plans for service lines and new offerings
• Lead the Sales Collateral and Copywriting teams to deliver effective pitch decks, case studies, and proposals
• Develop and execute customer marketing campaigns, including upsell and cross-sell initiatives, with measurable revenue targets

Required qualifications

• 8+ years of overall B2B marketing experience, with 4+ years in a leadership role
• 3+ years of hands-on experience in product marketing at a B2B company
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering
• Experience in customer marketing, including campaigns and client events
• Proficiency in copy management and quality control of B2B copy