Head of Customer Marketing

Job Summary

Building and leading a new Customer Marketing area, the full-time Head of Customer Marketing will define strategies, manage teams, and drive growth initiatives while working remotely.

Key responsibilities

• Own product marketing by defining positioning and messaging for go-to-market plans and maintaining competitive intelligence
• Lead the Sales Collateral and Copywriting teams to create impactful marketing materials such as pitch decks and case studies
• Drive Customer Marketing and Events by developing upsell and cross-sell campaigns and managing client advocacy programs

Required qualifications

• 8+ years of B2B marketing experience, with at least 4 years in a leadership role
• 3+ years of experience as a Product Marketing Manager or Director in a B2B environment
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering
• Experience in customer marketing, including upsell/cross-sell campaigns and client events
• Proficiency in copy management and quality control of B2B marketing materials