Head of Enterprise Marketing

Job Summary

Building and leading a new Customer Marketing area, the full-time Head of Enterprise Marketing will develop product marketing strategies, manage sales collateral teams, and drive customer marketing initiatives while working remotely.

Key responsibilities

• Define positioning and messaging for go-to-market plans and maintain competitive intelligence
• Oversee the Sales Collateral and Copywriting teams, ensuring quality standards for marketing materials
• Develop upsell and cross-sell campaigns, executive events, and advocacy programs with measurable revenue targets

Required qualifications

• 8+ years of B2B marketing experience, with 4+ years in a leadership role
• 3+ years of hands-on experience as a Product Marketing Manager or Director in a B2B environment
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering
• Experience in customer marketing, including upsell/cross-sell campaigns and client events
• Proficiency in copy management and quality control of B2B marketing materials