Head of Enterprise Marketing

Job Summary

To build and lead a new Customer Marketing area, the full-time Head of Enterprise Marketing will develop product positioning, manage sales collateral, and drive customer marketing initiatives in a fully remote environment.

Key responsibilities

• Define positioning and messaging for go-to-market plans and maintain competitive intelligence
• Oversee the Sales Collateral and Copywriting teams, ensuring high-quality deliverables for Sales
• Develop and execute upsell and cross-sell campaigns, client events, and advocacy programs with revenue targets

Required qualifications

• 8+ years of B2B marketing experience, with 4+ years in a leadership role
• 3+ years of experience as a Product Marketing Manager or Director in a B2B setting
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering
• Experience in customer marketing, including upsell/cross-sell campaigns and client events
• Proficiency in copy management and quality control of B2B marketing materials