Head of Marketing

Job Summary

Building and leading a new Customer Marketing area, the full-time Head of Marketing will define strategies, manage an experienced team, and collaborate with executives to drive growth through effective product marketing and customer engagement initiatives in a remote environment.

Key responsibilities

• Own product marketing by defining positioning and messaging for go-to-market plans and maintaining competitive intelligence
• Lead the Sales Collateral and Copywriting teams to deliver impactful marketing materials that support sales efforts
• Develop and execute Customer Marketing campaigns, including upsell and cross-sell initiatives, with measurable revenue targets

Required qualifications

• 8+ years of overall B2B marketing experience, with 4+ years in a leadership role
• 3+ years of hands-on experience in product marketing management or direction within a B2B context
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering
• Experience in customer marketing, including campaign development and client engagement strategies
• Proficiency in managing B2B copy, including briefing and quality control