Head of Marketing

Job Summary

Building and leading a new Customer Marketing area, the full-time Head of Marketing will report directly to the CMO, overseeing product marketing, sales collateral, and customer marketing initiatives in a fully remote environment.

Key responsibilities

• Own product marketing by defining positioning, messaging, and go-to-market plans for service lines and new offerings
• Lead the Sales Collateral and Copywriting teams, ensuring high-quality pitch decks, case studies, and proposals
• Develop and execute upsell and cross-sell campaigns, client events, and advocacy programs with measurable revenue targets

Required qualifications

• 8+ years of B2B marketing experience, with at least 4 years in a leadership role
• 3+ years as a Product Marketing Manager or Director, with a focus on positioning and messaging
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering
• Experience in customer marketing, including upsell/cross-sell campaigns and client events
• Proficiency in managing B2B copy, including briefing and quality control