Head of Marketing

Job Summary

Leading the development of a new Customer Marketing area, the full-time Head of Marketing will build and manage a team, define strategies for product marketing, and collaborate with executives to drive growth, all while working remotely.

Key responsibilities

• Own product marketing by defining positioning and messaging for go-to-market plans and maintaining competitive intelligence
• Lead the Sales Collateral and Copywriting teams to deliver effective marketing materials that support sales initiatives
• Build and execute Customer Marketing campaigns, including upsell/cross-sell strategies and client advocacy programs, with measurable revenue targets

Required qualifications

• 8+ years of B2B marketing experience, with at least 4 years in a leadership role
• 3+ years of hands-on experience as a Product Marketing Manager or Director in a B2B environment
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering
• Experience in customer marketing, including upsell/cross-sell campaigns and client events
• Proficiency in managing B2B copy, including briefing, editing, and quality control