Head of Marketing, Insurance

Job Summary

Leading the marketing and communications strategy for the Insurance segment, the full-time salaried Head of Marketing, Insurance will collaborate with underwriting and distribution teams to create content and campaigns, manage internal and external communications, and enhance the brand presence in the market.

Key responsibilities

• Set and align the marketing strategy with growth objectives in collaboration with the Chief Distribution Officer
• Track ROI of marketing efforts and communicate results to stakeholders
• Produce engaging content that showcases underwriting expertise and manage email marketing initiatives

Required qualifications

• Bachelor's degree or equivalent professional experience preferred
• 8+ years of experience in marketing within the insurance industry, particularly with broker-carrier relationships
• Proven track record in running B2B marketing programs from strategy through execution
• Hands-on experience with CRM systems, such as HubSpot or Salesforce
• Strong writing skills to effectively translate technical concepts for brokers