Head of Paid Media

Job Summary

To support aggressive growth goals, the fully remote Head of Paid Media will take ownership of the paid media function, managing internal media buying and external agencies while driving strategies to achieve $1BN in profitable revenue.

Key responsibilities

• Increase the effectiveness of the paid acquisition engine across various platforms while collaborating with Creative and Product teams
• Develop departmental leaders in management skills and leadership qualities to enhance team performance
• Identify and resolve bottlenecks in processes, applying the Theory of Constraints to drive organizational goals

Required qualifications

• Proven experience scaling significant advertising budgets in high-growth DTC or Direct Response businesses
• Ability to challenge Media Buyers and agencies at an expert level
• Strong understanding of Multi-Touch Attribution and Mixed Marketing Modeling
• Experience in developing repeatable growth strategies for paid media
• Willingness to work 10 hours a day, 6 days a week, and engage in continuous learning and mentorship