Head of Paid Search

Job Summary

Driving strategic paid search initiatives, the full-time Head of Paid Search will manage campaign performance, optimize budgets, and lead a team of specialists in a remote setting, preferably within the Eastern Time Zone.

Key responsibilities

• Develop and implement paid search strategies to meet client goals and KPIs
• Analyze campaign performance data to optimize budgets and improve ROI
• Lead and mentor a team of paid search specialists, fostering a collaborative environment

Required qualifications

• Proven experience in managing paid search campaigns across multiple platforms
• Strong analytical skills with the ability to interpret data and make data-driven decisions
• Experience leading and developing a team in a digital marketing environment
• In-depth knowledge of PPC best practices and industry trends
• Bachelor's degree in Marketing, Business, or a related field