Head of YouTube Strategy
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Job Summary
Leading the creative team and strategy for Richard Yu's YouTube channels, the full-time Head of YouTube Strategy will be responsible for driving channel growth to 200,000+ subscribers within six months, crafting engaging content, and managing a team while working remotely.
Key responsibilities
- Own the channel's growth goals and develop a clear plan for content topics and formats based on audience interests
- Implement structured testing and analysis to optimize video performance and inform future content decisions
- Write and edit scripts, ensuring high-quality storytelling and production standards are maintained across all videos
Required qualifications
- Demonstrated passion for YouTube with a strong understanding of storytelling and channel growth
- Proven ability to write compelling scripts and provide constructive feedback to other writers
- Experience in managing creative teams and setting clear standards for content production
- Strong analytical skills with a track record of using metrics to drive content strategy and decisions
- Fluent spoken and written English, with the ability to communicate effectively in a remote environment
Complete Job Description
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