Immunoassay Reagents Marketing Lead
Job Summary
Driving measurable business impact, the full-time Immunoassay Reagents Marketing Lead will shape strategic marketing plans, execute regional campaigns, and leverage AI innovations while working remotely.
Key Responsibilities:
- Represent regional Sales needs in planning efforts and align strategic campaigns with upstream teams
- Lead execution of tailored regional marketing campaigns, including digital programs and local events
- Gather and share Voice of Customer feedback to inform campaign strategies and optimize marketing efforts
Required Qualifications:
- Bachelor's degree in a life science discipline
- 5 years of scientific marketing experience
- 2-3 years of experience with Reagents
- Demonstrated experience planning and executing integrated marketing campaigns
- Strong understanding of demand generation and lead management practices in a B2B environment
Complete Job Description
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