Lead Manager, Sustainer Giving

Job Summary

Leading the strategy and growth of the recurring giving program, the full-time remote Lead Manager, Sustainer Giving will transform the program into an actively managed fundraising initiative, focusing on acquiring new sustainers, retaining existing ones, and enhancing donor value over time.

Key responsibilities:

• Develops and owns the annual national sustainer giving strategy and program roadmap, including acquisition and retention goals
• Translates the sustainer strategy into channel-specific briefs for direct mail, paid media, email, SMS, and telemarketing campaigns
• Leads ongoing analysis of sustainer program performance and develops strategic recommendations based on data insights

Required qualifications:

• Bachelor's degree in marketing, communications, business, or a related field, or equivalent experience
• Minimum of five years of experience in direct-response fundraising or marketing, with two years in sustainer or recurring giving programs
• Experience managing or collaborating with external agencies or vendors
• Demonstrated experience in a cross-functional environment requiring collaboration and influence
• Proficiency in Microsoft Office applications and familiarity with fundraising CRM or marketing automation platforms