Lead Marketing Analyst

Job Summary

Leading cross-channel marketing strategies, the full-time Lead Marketing Analyst will own measurement plans for loyalty and community pilot programs, design experiments, and deliver actionable insights while collaborating with various teams in a remote work environment.

Key responsibilities

• Design and lead end-to-end measurement strategies for major marketing pilots, including multi-arm testing
• Write experiment plans and analyze results to inform scaling and prioritization decisions
• Collaborate with cross-functional partners to support data-driven marketing strategies and present findings to senior leadership

Required qualifications

• 6+ years of experience in analytics or data science with a focus on marketing or loyalty analytics
• Strong background in causal inference and designing experiments for multi-touchpoint marketing programs
• Advanced proficiency in SQL and Python or R, with experience in large-scale data environments
• Quantitative degree required
• Experience using AI tools for analysis and building scalable solutions