Lead Paid Marketing
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Job Summary
Owning an eight-figure media portfolio, the full-time Lead Paid Marketing will manage and scale profitable growth across Google and Microsoft for the Make & Manage Money business, focusing on campaign strategy, execution, and optimization in a remote environment.
Key responsibilities
- Develop and implement strategies for Google Search, Demand Gen, YouTube, and Microsoft audience and native inventory
- Oversee budget allocation, pacing, forecasting, and reporting to ensure profitability across campaigns
- Identify constraints and prioritize testing plans to drive growth and improve campaign performance
Required qualifications
- Proven experience in profitably scaling $10M or more in annual media spend for affiliate or consumer lead generation
- Hands-on expertise in Google Ads and Microsoft Ads, with the ability to manage a diverse portfolio
- Strong understanding of affiliate economics, including partner payouts and revenue metrics
- Ability to diagnose issues across the marketing funnel and collaborate with teams to implement solutions
- Clear and direct communication skills for performance updates and strategic recommendations
Complete Job Description
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