Lifecycle Copywriter (Women's Health)

Job Summary

To support a growing hormonal health company, the full-time remote Lifecycle Copywriter (Women's Health) will create engaging email, in-app, and website content across the customer lifecycle, focusing on high-quality execution and creative experimentation.

Key responsibilities

• Own email, SMS, and in-app writing for all customer segments, including fertility and perimenopause
• Engage in diverse writing projects beyond traditional formats, such as educational guides and campaign scripts
• Continuously test and iterate content based on performance data to optimize engagement and effectiveness

Required qualifications

• 3+ years of copywriting experience, particularly in email/lifecycle marketing
• A portfolio demonstrating a range of writing across multiple channels
• Proven ability to test and iterate based on real performance data
• Native or native-level English proficiency
• Basic literacy in Figma for collaboration purposes