Lifecycle Marketing Lead
Job Summary
Experienced marketers will find a full-time salaried Lifecycle Marketing Lead opportunity focused on building and optimizing lifecycle programs and content experiences to enhance customer engagement and drive measurable business impact in a remote environment.
Key responsibilities
- Build and optimize lifecycle journeys across various channels, including email and SMS, to enhance customer retention and engagement
- Develop and implement paid digital strategies and campaigns, analyzing performance data to inform budget and channel decisions
- Collaborate with cross-functional teams to create integrated campaigns and customer journeys that align with business goals
Required qualifications
- 5+ years of experience in lifecycle, growth, digital, or integrated marketing
- Demonstrated experience managing lifecycle programs and paid digital campaigns
- Strong writing and messaging skills with the ability to adapt content for diverse audiences
- Hands-on knowledge of major digital advertising platforms, including Google Ads and Meta Ads
- Experience with customer journey mapping, segmentation, and conversion strategies
Complete Job Description
The complete job description is available to members. Premium membership includes:
Full access to 41,606 remote jobs from human-vetted companies, updated daily
Resume Builder - AI-powered tool to craft, enhance, and tailor your resume to a specific job
Twice-monthly live group coaching and the full Remote Career Center
20% member discount on Career Services
Backed by a 30-day money-back guarantee
Company Company Name
Headquarters Headquarters
Founded Founded
Website
The company description is available to members. Go Premium for full access to every job and company profile in our remote jobs database, backed by a 30-day money-back guarantee.
