Market Activation Analyst
Job Summary
Driving strategic geographic expansion and market entry, the full-time remote Market Activation Analyst will leverage healthcare data to develop activation playbooks, conduct market analysis, and refine quantitative models for commercial growth.
Key responsibilities
- Conduct macro-level market evaluations using third-party healthcare data to inform strategic expansion and payer contracting priorities
- Develop customized market-specific activation playbooks and partner with cross-functional teams to tailor go-to-market strategies
- Maintain and optimize market activation models, tracking key performance indicators from market entry to patient onboarding
Required qualifications
- 3+ years of experience in healthcare analytics, management consulting, or market intelligence within a relevant organization
- Advanced quantitative and analytical skills with experience in structuring large datasets using tools like Excel, SQL, or BI tools
- Direct experience in building and maintaining conversion or pipeline operational models
- Deep understanding of US healthcare delivery models and health plan reimbursement structures
- Bachelor's degree in Healthcare Administration, Business, Economics, Statistics, or a related quantitative field
Complete Job Description
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