Marketing Analytics Analyst
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Job Summary
Supporting the reporting and analytics needs of B2B marketing programs, the full-time remote Marketing Analytics Analyst will gather and prepare data from various platforms, maintain dashboards, and ensure data quality under the guidance of senior team members.
Key Responsibilities
- Collect and extract reporting data from web analytics, paid media, marketing automation, and CRM systems for analysis and reporting
- Prepare and validate datasets in Excel, ensuring data quality by checking for inconsistencies and documenting issues
- Maintain existing dashboards and reporting assets by refreshing data and ensuring accuracy in outputs
Required Qualifications
- A recent graduate or early-career candidate with a degree in analytics, marketing, business, economics, mathematics, statistics, or a related field
- Advanced working knowledge of Microsoft Excel, including formulas, PivotTables, and data organization techniques
- A data-driven mindset with strong attention to detail and an understanding of data accuracy and documentation
- Clear written and verbal communication skills, capable of explaining data issues and sharing work status reliably
- Curiosity about B2B marketing measurement and interest in using AI-enabled tools for analytics work
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