Marketing Analytics Manager
Job Summary
Owning the translation layer between marketing data and business decisions, the full-time remote Marketing Analytics Manager will manage the data model, deliver compelling marketing measurement stories, and collaborate with stakeholders to enhance marketing performance.
Key responsibilities
- Document and maintain a single, authoritative marketing data model and metric definitions
- Deliver end-to-end marketing measurement with actionable insights and recommendations
- Collaborate with commercial, product, and digital marketing leaders to diagnose performance issues and optimize the marketing funnel
Required qualifications
- 7-10+ years in marketing analytics or business analytics, with B2B funnel experience
- Proven ability to translate data into actionable insights that influence business decisions
- Strong storytelling skills with experience in data visualization for senior leadership presentations
- Hands-on fluency with AI tools for analytical work and proficiency in SQL and Tableau
- Practical understanding of marketing measurement concepts, including attribution and lead scoring
Complete Job Description
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