Marketing Automation Analyst
Job Summary
Owning and optimizing the global marketing automation platform, the full-time Marketing Automation Systems Analyst will administer Eloqua, design and manage marketing workflows, and ensure data integrity while working remotely.
Key responsibilities
- Administer and optimize the Eloqua marketing automation platform to support global and regional marketing teams
- Design, build, and manage marketing automation workflows, including email campaigns and lead scoring models
- Monitor platform health and troubleshoot issues affecting marketing programs and data synchronization
Required qualifications
- Bachelor's degree in Marketing, Information Technology, Computer Science, or a related field
- 5+ years of hands-on experience with marketing automation platforms and related marketing technology
- Experience administering or supporting a marketing automation platform like Oracle Eloqua or similar
- Working knowledge of Salesforce or comparable CRM systems and their integration with marketing automation platforms
- Experience managing marketing data, segmentation, and lead scoring processes
Complete Job Description
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