Marketing Automation Architect

Job Summary

Stepping in as the technical point of contact for the Marketing Automation Team, the temporary Marketing Automation Solutions Architect will manage the marketing automation platform, data flows, and integrations remotely for approximately 3-6 months while ensuring the continuity and compliance of email programs.

Key responsibilities

• Serve as the day-to-day technical authority for the marketing automation platform, including configuration and data flows
• Maintain and troubleshoot multi-touch email journeys, ensuring they meet business needs and compliance standards
• Write and review SQL for audience segmentation and collaborate with cross-functional teams to safeguard compliance-sensitive features

Required qualifications

• BA/BS in Marketing, Business, Computer Science, or equivalent experience preferred
• 5+ years of experience with an enterprise email/marketing automation platform, such as Salesforce Marketing Cloud or similar
• Advanced proficiency in email scripting languages (AMPscript, Liquid, Handlebars) and SQL for complex query logic
• Strong understanding of data privacy and compliance regulations (CAN-SPAM, CCPA, GDPR, CASL)
• Experience with Agile/Scrum delivery and Jira-based workflows