Marketing Automation Specialist
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Job Summary
Data-driven and detail-oriented, the full-time Marketing Automation Data Specialist will optimize marketing technology, automate outreach, and deliver actionable performance insights while working remotely across various states.
Key responsibilities:
- Monitor data flow across systems, troubleshoot sync errors, and manage the lead lifecycle from capture to conversion
- Build and maintain marketing automation workflows, ensuring data integrity and quality standards across the CRM
- Analyze campaign performance and deliver insights to support data-driven decision-making for marketing and sales teams
Required qualifications:
- 4+ years of experience in marketing operations and marketing automation, or a comparable systems role
- 2+ years of Salesforce experience, including campaign attribution and reporting
- Hands-on analytics experience with data reconciliation and report building
- Experience administering an enterprise marketing automation platform
- Bachelor's degree in Marketing, Business, Analytics, Information Systems, or a related field, or equivalent experience
Complete Job Description
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