Marketing Campaign Specialist

Job Summary

Seeking a hands-on Marketing Campaign Specialist, the full-time remote position will translate integrated demand generation strategies into coordinated marketing and sales campaigns, executing programs across various business units to enhance campaign throughput and improve visibility from marketing engagement to opportunity.

Key Responsibilities

• Translate approved integrated campaign strategies into detailed execution plans, timelines, and deliverables
• Execute multiple campaigns across business units, solutions, and customer audiences
• Build and manage campaign audiences, lists, segmentation, and email programs in Pardot and HubSpot

Required Qualifications

• 3-5 years of experience in B2B campaign marketing, demand generation, or integrated marketing
• Hands-on experience executing multi-channel campaigns from planning through launch and follow-up
• Experience with Pardot, HubSpot, or a comparable marketing automation platform
• Working knowledge of Salesforce campaigns and reporting
• Experience coordinating webinars, virtual events, and audience segmentation