Marketing Communications Specialist

Job Summary

Managing day-to-day email, SMS, and social media communications strategies, the full-time remote Marketing Communications Specialist will evaluate channel performance, coordinate creative assets, and engage with the online community to enhance both retail and wholesale marketing initiatives.

Key responsibilities:

• Manage daily loyalty program communications and deploy scheduled email and SMS campaigns
• Develop and execute testing strategies to optimize campaign performance across various channels
• Analyze performance metrics and provide recommendations to improve engagement and audience growth

Required qualifications:

• 2+ years of marketing experience, with a preference for email/SMS platform experience (e.g., Klaviyo, Springbig)
• Familiarity with social media scheduling tools and platform-specific best practices
• 1+ years of CRM platform experience (e.g., Hubspot, Salesforce) is a plus
• Exceptional organizational skills and ability to manage multiple channels simultaneously
• Self-motivated with a proactive approach and adaptability to occasional evening and weekend work