Marketing Data Analyst
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Job Summary
To support data-driven marketing strategies for healthcare organizations nationwide, the fully remote Marketing Data Analyst will analyze campaign performance, build and maintain dashboards, and provide actionable insights to enhance media performance.
Key responsibilities
- Build, automate, and maintain client-ready dashboards and reporting suites to monitor cross-channel media performance
- Design and maintain internal AI agents and automated workflows for data aggregation and analysis
- Analyze complex marketing data to deliver optimization recommendations and support A/B testing efforts
Required qualifications
- Bachelor's degree in statistics, data analytics, applied mathematics, or marketing
- 1-2+ years of agency or performance marketing experience in data analysis or a similar role
- Hands-on proficiency with Google BigQuery and SQL; familiarity with Python or R is a plus
- Advanced proficiency in Looker Studio and knowledge of enterprise BI tools like Tableau or Power BI
- Experience with healthcare marketing and HIPAA-compliant tracking practices is a strong plus
Complete Job Description
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