Marketing Data Scientist
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Job Summary
Working remotely on a temporary full-time basis, the Marketing Data Scientist will drive data-driven decision-making and optimize marketing performance by developing measurement frameworks and conducting strategic analysis to enhance engagement and revenue growth.
Key responsibilities
- Collaborate with cross-functional stakeholders to inform marketing strategies through data analysis
- Develop and implement frameworks to measure the impact of marketing campaigns
- Create data science solutions for advanced targeting and dynamic content personalization to maximize growth
Required qualifications
- Bachelor's degree in a related field with a strong understanding of statistics
- 6+ years of experience as a Data Scientist
- Proficiency in business analysis, including descriptive analysis and machine learning
- Familiarity with causal inference concepts and testing statistics
- Experience in marketing data science is a plus
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