Marketing Lead
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Job Summary
To support a growing marketing function, the remote Marketing Lead will own product positioning, manage launches, and conduct competitive intelligence while collaborating closely with product and engineering teams.
Key responsibilities
- Own Sumble's positioning and messaging architecture, ensuring alignment with market needs
- Run end-to-end product launches, including tiering, messaging, and post-launch measurement
- Conduct competitive intelligence and maintain battle cards to support sales efforts
Required qualifications
- 6+ years of B2B product marketing experience, particularly in GTM tech or related fields
- Proven track record of successful product launches that increased adoption and pipeline
- Experience in owning product positioning for technical products and communicating effectively with diverse stakeholders
- Demonstrated ability to utilize data for decision-making and competitive analysis
- Strong familiarity with AI applications in marketing and product workflows
Complete Job Description
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