Marketing Manager

Job Summary

Driving demand and pipeline growth for software solutions in the North American laundry and dry-cleaning market, the full-time Marketing Manager will manage campaigns for new business, customer expansion, and retention while leading product marketing and content programs in a remote environment.

Key responsibilities

• Grow market share and optimize demand generation channels to deliver qualified pipeline
• Shape the marketing vision and strategy for Laundry SaaS, collaborating with Product and Sales leaders
• Build strong relationships across Sales, Product, and Customer Success to ensure alignment with commercial targets

Required qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field preferred; equivalent experience considered
• 5+ years of experience in marketing roles at a B2B SaaS technology company with budget ownership
• Proven record of driving sustained SaaS pipeline and revenue growth
• Experience running SaaS demand generation, product marketing, and content programs end to end
• Demonstrated experience in data-driven decision-making using SaaS funnel KPIs and campaign metrics