Marketing Operations Manager
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Job Summary
To drive measurable growth in marketing efforts, the full-time remote Marketing Operations Manager will own the marketing technology strategy, oversee campaign operations, and implement AI and automation to enhance efficiency.
Key responsibilities
- Manage the marketing technology roadmap, ensuring effective integration and data flow between systems like Marketo and Salesforce
- Lead campaign operations from intake to measurement, establishing agile workflows and reusable templates for faster execution
- Own the measurement framework, connecting marketing investments to pipeline creation and customer growth through robust reporting and analysis
Required qualifications
- Experience leading marketing operations in B2B SaaS with proven improvements in execution and technology efficiency
- Expertise in Marketo and Salesforce, including campaign operations and data integrations
- Demonstrated ability to simplify technology stacks and make strategic decisions on tools
- Experience implementing AI or automation workflows and evaluating their business impact
- Strong analytical skills, including experience with attribution and cohort analysis
Complete Job Description
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