Marketing Operations Specialist
Job Summary
Owning the marketing technology stack, the full-time remote Marketing Operations Specialist will manage HubSpot administration, build reporting infrastructure, and optimize multi-channel campaigns across MakeMusic and Alfred Music.
Key Responsibilities
- Serve as primary administrator for HubSpot, managing workflows, data architecture, and campaign attribution
- Build and maintain reports and dashboards to provide insights on funnel performance and marketing effectiveness
- Collaborate with marketing teams to execute and optimize multi-channel campaigns while identifying process efficiencies
Required Qualifications
- 3+ years of experience in marketing operations with hands-on HubSpot administration
- Proven experience in building reports and dashboards using BI tools like Sigma or Tableau
- Advanced proficiency in GA4, Google Tag Manager, and Excel or Google Sheets
- Experience with A/B testing and familiarity with HTML and CSS for email and landing page design
- Understanding of SaaS business models and the customer lifecycle
Complete Job Description
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