Marketing Operations Specialist

Job Summary

Owning the marketing systems, the full-time remote Marketing Operations Associate will build and manage campaigns in Marketo, ensure database health, and oversee integrations with Salesforce while supporting the marketing team's growth initiatives.

Key responsibilities

• Build and QA email programs, nurtures, forms, and campaign programs in Marketo end to end
• Maintain program templates, naming conventions, and folder structure for consistency and reportability
• Monitor and resolve sync issues between Marketo and Salesforce, ensuring effective campaign setup

Required qualifications

• 2+ years in marketing operations with hands-on Marketo ownership
• Working knowledge of Salesforce campaigns and marketing data movement
• Ability to independently take requests and execute builds confidently
• Experience using AI tools to enhance workflow and problem-solving
• Clear writing skills for documentation and communication of processes