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Marketing Programs Manager
Job Summary
A company is looking for a Marketing Programs Manager in North America.
Key Responsibilities:
- Develop, execute, and track outbound marketing campaigns to accelerate pipeline growth
- Create and maintain account profiles and target personas for marketing and sales alignment
- Collaborate with various teams to optimize marketing messages and campaign performance
Required Qualifications:
- 5+ years of B2B marketing experience in enterprise software/SaaS
- Experience with marketing automation tools, CRM platforms, and project management technologies
- Ability to build and report on campaigns using Marketo and Salesforce
- Familiarity with complex sales cycles and inbound marketing strategies
- Bachelor's degree in Marketing, Business, Communications, or equivalent
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COMPLETE JOB DESCRIPTION
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