Media Buyer

Job Summary

To support a growing marketing agency, the full-time Media Buyer will manage paid media campaigns across Meta Ads and Google Ads, write compelling ad copy, and oversee tracking and reporting while working remotely.

Key Responsibilities

• Build, launch, and manage advertising campaigns, making strategic decisions on budget allocation and performance optimizations
• Write effective ad copy and provide insights to the creative team based on campaign performance data
• Set up and maintain tracking systems, ensuring accurate attribution and reporting for clients

Required Qualifications

• 2+ years of experience managing multiple ad accounts, preferably on the agency side
• Deep, hands-on knowledge of Meta Ads and a working understanding of Google Ads
• Experience in setting up and debugging tracking systems, including pixel and CAPI
• Proven ability in ad copywriting with examples of successful campaigns
• Familiarity with CRM systems and the ability to tie lead and revenue data to advertising efforts