Media Planning Specialist
Job Summary
Detail-oriented and analytical, the full-time Specialist, Advanced Media and Partnerships will manage and optimize paid media campaigns across various platforms, utilizing AI-enabled tools to enhance efficiency and reporting, while working remotely.
Key responsibilities
- Launch, manage, and optimize paid media campaigns across display, programmatic, and trade partners
- Monitor campaign pacing, budgets, and bids, making adjustments to improve efficiency and performance goals
- Collect, organize, and validate campaign data for reports and dashboards, while preparing client performance reports
Required qualifications
- Bachelor's degree in marketing, advertising, communications, or a related field
- One to two years of relevant experience in media, advertising, marketing, or campaign management
- Foundational understanding of paid media channels
- Strong analytical skills and interest in using data for performance evaluation
- Proficiency with Microsoft Excel or Google Sheets; experience with reporting and analytics platforms is a plus
Complete Job Description
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