Meta Ads Specialist

Job Summary

Owning a portfolio of client accounts, the full-time remote Meta Ads Specialist will manage Meta campaigns, lead client calls, and monitor performance to generate qualified appointments for financial advisors.

Key responsibilities

• Build, launch, and optimize Meta campaigns for lead generation and appointment booking
• Lead bi-weekly client calls to discuss performance, strategy, and actionable recommendations
• Set up and troubleshoot tracking, Meta pixels, and conversion events to ensure accurate lead flow

Required qualifications

• 4+ years of hands-on paid media experience with a strong focus on Meta advertising
• Proven ability to manage multiple client accounts and lead client-facing conversations
• Experience with conversion tracking, pixels, and basic marketing automation
• Strong organizational skills and attention to detail in a fast-paced environment
• Ability to translate campaign data into clear recommendations for non-technical clients